Lee Boothroyd - Digital Director

After graduating from Huddersfield University, Lee joined a photographic agency as web designer/developer working on sports accounts for Premier League clubs and the Football Association. Lee was instrumental in the development of a digital asset management system for the FA, The David Beckham Academy, Tottenham Hotspur and Everton FC and also built ecommerce sites for Everton FC and The David Beckham Academy.

More recently Lee has worked at a number of large design agencies in Leeds, on various blue chip accounts. Over the last three years Lee has worked on HTML/CSS builds, HTML email design, coding and testing, Flash affiliate campaign banners, email design and broadcast and e-commerce stores as well as running many search engine optimisation campaigns.

His expertise covers HTML/CSS, JQuery, PHP, SQL, e-commerce, Content Management Systems, Flash, Search engine optimisation and email marketing.

"There's a huge difference between a Designer and a Web Designer. Without the fundamental knowledge of how a site functions, works and grows you''ll never be able to create a truly great site, that deilvers measureable results. The Bigger Boat fills the void between these two disciplines to ensure the results not only look unique and original but work seamlessly".

His strapline: If it ain't a right angle, it's a wrong angle!