BABY born is a leading doll manufacturer and creator of a world of adventure and discovery for children. Its dolls are designed for children from newborn – their first best friend to join them in their journey through childhood.
BABY born tasked us with creating a new website and a distinctive tone of voice to differentiate from sister brand Baby Annabell, as well as implement ongoing digital marketing strategy, scope out its content offering and manage its social media marketing.
followers by end of 2020 – exceeding our 10k target
increase in website click-throughs.
increase in profile visits.