Healthtech

Combining commercially savvy creativity with deep sector experience, we help you move beyond the technical to become a trusted healthtech leader.

Healthtech branding isn’t simply about polishing a logo or zhuzhing up a clinical specification sheet. Building a market-leading health brand hinges on three key elements: a strong strategic foundation, high-impact brand activation, and the ability to cut through the noise with a distinct and authoritative voice. From defining your brand’s ‘North Star’ and competitive positioning to executing multi-channel launch campaigns and immersive digital experiences, our expertise ensures your brand resonates with clinicians, investors, and end-users alike.

Trusted by...

We're trusted by leading healthtech brands

Proudly presenting

Unifying five digital presences into one powerful platform for growth
Mayden website overhaul
News and insights
B2B healthcare marketing: A guide
The B2B healthcare sector presents unique challenges and opportunities for marketers. Explore the key aspects of navigating this specialised field successfully.
Read more
A super creative campaign to stand out at life sciences event.
Access Infinity
Driving awareness for Mizaic with integrated marketing and a new website.
Mizaic
Rebranding Govox for investor readiness
Govox
View all case studies
Thanks to The Bigger Boat, each of our touchpoints now reflects our values and mission in a way that is clear, concise, and meaningful – at a time when we believe our platform, and the support it offers, is needed the most. With these key pieces of the puzzle now in place, we have a powerful, impactful brand that will stand up to global evaluation.

Jonathan Bentley

CMO and board director, Govox

Helping healthtech brands scale with confidence and credibility.

Improving lives through medical innovation requires a delicate balance, combining clinical evidence, user-centric design, and seamless digital integration in equal measure. At no point can either factor falter, unless brands want to risk hard-earned trust and credibility. With more than a decade of experience under our belt, we know the unique pressures of this high-stakes sector and how to tackle them head on.

Need a high-impact presence at the next global biotech summit? Want to translate complex genomic data into a visual story investors simply can’t ignore? Building the future of remote diagnostics and need to foster deep clinical trust? We’ve got you covered. Our forward-thinking team blends technical rigour with creative storytelling to position you at the absolute frontier of health innovation. And, because we’re deeply committed to making every medtech branding partnership feel effortless, we handle everything from concept and creation to delivery and beyond.

In creating the comic strips, we aimed to showcase fun and relatable use cases for each digital tool, addressing the challenges faced by our buyer personas. The team truly grasped the vision from the start. Their creative copywriting and innovative ideas brought the concept to life brilliantly. At the conference, the comic strips were a hit – visually engaging, quick to read, and perfectly aligned with our ongoing superheroes campaign. They stood out as a refreshing alternative to traditional brochures, helping us make a memorable impact in a competitive space. Mission accomplished!

Louise Bennett

Head of marketing, Access Infinity

DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
DIVE IN DEEPER .
News and insights

How to make the most of a corporate event

There’s more to showcasing than simply buying a stand. Here, we outline how to get the most from your budget, from planning to exhibiting to marketing.

Read more
News and insights

Relaunching Mizaic with a headless website

Here, we outline how we helped relaunch Mizaic back into the market, highlighting the power of the company’s revolutionary digital transformations to potential clients. 

Read more
View the hub

Ready to turn your business into a brand?

Let's talk

Contact

The Bigger Boat
Suite 7, The Watermill
Wheatley Park
Mirfield, West Yorkshire
WF14 8HE

Talk to us

Registered Company No 7103268. VAT No 985 1811 91